Case Study: Merck Pharmaceutical improves HIV patient-provider communication with ELB Learning

Merck Pharmaceutical boosts HIV care training readiness with ELB Learning, with 93% of users prepared to apply skills

Merck Pharmaceutical faced the challenge of helping physicians better understand and engage patients diagnosed with HIV. They partnered with vendor ELB Learning to create engaging training that would bridge this communications gap and improve patient care.

ELB Learning developed a scalable eLearning platform called "Bridge to Care," which combined video-based patient-provider simulations with health games to create an immersive experience. Based on pilot data, 93% of users reported feeling prepared to implement the skills they learned, with very high marks given for the training's content, navigation, and games.

Merck Pharmaceutical