Case Study: Chesterton accelerates sales training and boosts revenue with ELB Learning’s Rehearsal

How Chesterton Is Closing Skill Gaps Through Intuitive Sales Training

Chesterton, a global manufacturer of industrial maintenance products, faced a significant challenge upskilling its expansive, international sales force. Their existing training process, which required recording and sharing videos through a clunky LMS, was time-consuming and frustrating for learners and facilitators alike. This poor experience deterred participation, hampered collaboration, and negatively impacted the company's learning culture and sales performance. They turned to ELB Learning for a solution.

ELB Learning implemented its Rehearsal video-based practice platform to streamline Chesterton's training. The intuitive tool simplified the process of assigning tasks and submitting videos, leading to enthusiastic participation. The solution resulted in sales teams upskilling 30-40% faster and contributed to a over 10% increase in revenue within a year, while also fostering a more collaborative and effective learning environment across the global organization.

Chesterton

Mark Orlando

Global Training Manager