Case Study: Conversion Logix builds a scalable L&D ecosystem with ELB Learning

Conversion Logix cuts onboarding ramp-up time by over 75% with ELB Learning

Conversion Logix, a digital marketing technology company, faced a challenge in formalizing its learning and development. Its onboarding process was disjointed and overwhelming for new hires, requiring excessive time from managers. The company needed to establish a centralized, scalable L&D framework to support consistent onboarding, upskilling, and leadership development.

Partnering with ELB Learning, Conversion Logix implemented the Rockstar Learning Platform, Rehearsal for video coaching, and Lectora for course authoring. This solution created a structured onboarding program and scalable coaching tools. The results were significant: onboarding time was reduced by over 75% to just 1.5 weeks, senior managers saved over 10 hours weekly, and the Rehearsal platform saw 100% adoption. ELB Learning's tools helped Conversion Logix build a strong, scalable culture of learning.

Conversion Logix