Case Study: IMI Norgren achieves global commerce growth with Elastic Path

Norgren boosts GMV 100% with Elastic Path

Norgren, a division of IMI and a world leader in motion control and fluid technology, faced significant challenges with its outdated, self-hosted commerce platform. As the company expanded globally, the system became increasingly costly and inflexible, making it laborious to enter new countries and support complex product merchandising across different currencies and regions. This prompted Norgren to seek a new solution and partner with Elastic Path to implement its Composable Commerce platform.

Elastic Path provided a flexible, composable architecture that integrated with Norgren's existing ERP and best-in-class vendors for a tailored solution. This approach allowed for a low-risk launch in Ireland before a global rollout. The results were substantial, including a 100% yearly increase in Gross Merchandise Value (GMV) and the ability to process transactions in dozens of new countries and currencies. Elastic Path's solution empowered Norgren to deliver exceptional customer experiences that boosted conversions and revenue.

Norgren