Case Study: DailyStep achieves scalable, cost-effective, high-delivery email outreach with Elastic Email

Elastic Email walks together with DailyStep English

DailyStep English is an online English-learning service founded by Jane that delivers daily audio lessons and course content to learners worldwide. Faced with a rapidly growing subscriber base (156,000 contacts, over 96,000 active users) and the need to send high-volume transactional and marketing emails (lesson reminders, newsletters) reliably and affordably, DailyStep turned to Elastic Email to manage deliverability, list hygiene and template/segmentation needs.

Since adopting Elastic Email in April 2018 for both transactional and marketing mail, DailyStep has streamlined template creation, list segmentation and domain verification with strong support from Elastic Email. The result: about 19.6 million emails sent to date (roughly 700k/month), sustained regular contact with members while cutting mailing-management time and costs versus prior solutions, and continued audience growth credited to Elastic Email’s platform and support.

DailyStep

Jane

Founder