Case Study: Walmart achieves 42% higher conversion rates with Eko

Walmart boosts conversions by 42% with Eko

Eko helped Walmart address the challenge of online electronics shopping, which often left customers feeling uncertain about high-tech purchases without the ability to test products in a physical store. This lack of hands-on experience made it difficult for shoppers to be confident in their buying decisions.

The solution involved implementing Eko's interactive product videos on Walmart's site, allowing shoppers to explore features and see products in action. This led to a significant measurable impact, including a 42% increase in conversion rates, a 10% boost in add-to-cart rates, and a 51% uplift in gross merchandise value per visitor. Eko's technology transformed the shopping experience and drove substantial commercial results.

Walmart