EKM
30 Case Studies
Case Study: HDEW Cameras achieves Black Friday sales growth and online success with EKM
A EKM Case Study
HDEW Cameras - Customer Case Study
HDEW Cameras, a professional camera retailer founded in 1993, has sold online using EKM’s website platform for over 10 years. Preparing for Black Friday, Shaun needed to scale operations for a multi-day sale—managing stock, marketing and much higher web traffic as the business moved to online‑only—while relying on hands‑on platform support from EKM (as an EKM Pro customer with a dedicated account manager).
EKM supported HDEW Cameras by providing the EKM website platform, a dedicated EKM Pro account manager and migrating the store’s paid advertising to the EKM advertising team for Google and Facebook campaigns. The outcome: HDEW reports great advertising results and a large increase in website traffic and customer enquiries over Black Friday, enabling higher order volumes and smoother promotion execution with EKM’s ongoing support.
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