Case Study: Freemotion Fitness improves Salesforce CRM integration with Eide Bailly

Freemotion Fitness boosts forecasting and sales quoting with Eide Bailly

Freemotion Fitness, the commercial division of ICON Health & Fitness, faced significant challenges after an unsuccessful Salesforce implementation. Their CRM was non-functional and did not connect with in-house systems, leading to inaccurate information, siloed data, and inefficient manual processes. They sought a solution from vendor Eide Bailly to address these issues.

Eide Bailly reimplemented Salesforce with custom integrations, connecting Sales Cloud, Service Cloud, Salesforce CPQ, and Revenova to the company's internal systems. This solution provided Freemotion Fitness with a fully functional and connected CRM. The results included increased forecasting accuracy, better customer service, improved sales quoting in the field, and more cross-team collaboration, ultimately making the company easier for its customers to work with.

Freemotion Fitness