Case Study: Kenneth Jay Lane achieves eCommerce growth with eHouse Studio

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Preview of the Kenneth Jay Lane Case Study

Kenneth Jay Lane boosts net sales 46% with eHouse Studio

Kenneth Jay Lane, a renowned jewelry brand, needed a modern refresh for its direct-to-consumer eCommerce business. The brand partnered with eHouse Studio to address challenges with customer retention, paid media performance, and site optimization on its Shopify platform.

eHouse Studio implemented a solution utilizing Klaviyo for automated email flows and Meta Advantage+ Shopping Campaigns for paid media. This strategy led to a 6% increase in returning customer rates, a 450% increase in purchases from paid media, and a 46% rise in net sales from email campaigns in 2024, driving significant growth for the brand.


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