Case Study: iRocker achieves higher conversions and better UX with eHouse Studio Shopify Plus migration

iRocker boosts U.S. sitewide conversions 17% with eHouse Studio

eHouse Studio partnered with iRocker, an adventure brand known for its paddle board technology, which needed a global eCommerce overhaul. The challenge was to enhance the user experience, streamline site operations, and empower iRocker's internal team to manage updates independently.

The solution involved migrating iRocker's multiple Magento stores to five unified Shopify Plus sites. eHouse Studio improved the UX/UI design and integrated interactive features to boost product findability and customer education. This resulted in a significant measurable impact, including a 17% increase in the U.S. sitewide conversion rate, a 38% increase in U.S. mobile conversion rate, and a 21% decrease in the global bounce rate for the U.S., establishing a scalable framework for growth.

iRocker