Egochi
84 Case Studies
A Egochi Case Study
The customer, Respro, a retailer specializing in a diverse range of masks for sports, fashion, and specialized uses, faced the challenge of an unclear website and broad PPC ads that failed to communicate product benefits, resulting in low-quality traffic and poor conversions. They partnered with the vendor Egochi for web design and pay-per-click (PPC) services to address these issues.
Egochi redesigned the website to clearly feature different product categories and implemented a tailored PPC strategy with customized ad copy. This solution led to a significant increase in organic traffic and monthly orders, generating an additional $200K in revenue for Respro. The vendor's focused approach successfully cemented the customer's market position.