Case Study: IPFS Corporation boosts lead generation with SEO and PPC by Egochi

IPFS Corporation boosts qualified inquiries by 55% with Egochi

IPFS Corporation, a commercial finance company, needed to boost its online visibility and attract more qualified business leads. Their challenge involved low organic search rankings and underperforming pay-per-click (PPC) campaigns. The vendor Egochi was engaged to address these specific issues with SEO and PPC services.

Egochi implemented a dual strategy, using a keyword-focused SEO approach and restructuring PPC campaigns with refined bidding and ad copy. This solution delivered significant results for the customer, including a 70% increase in organic traffic and a 60% improvement in PPC click-through rates. Most importantly, Egochi helped achieve a 55% rise in qualified inquiries, significantly strengthening lead generation.

IPFS Corporation