Egochi
84 Case Studies
A Egochi Case Study
Ellie Wilde, a premier prom dress ecommerce site, faced challenges with an outdated website and inefficient digital marketing strategies. Their site was not mobile-optimized, and their fragmented PPC and social media efforts were underperforming in a competitive market. To address this, they partnered with the vendor Egochi for a comprehensive digital transformation.
Egochi rebuilt the Ellie Wilde website on BigCommerce with a focus on responsive design and implemented integrated strategies for SEO, PPC, social media, and email marketing. The results were significant, including a 45% improvement in user engagement, a 60% increase in PPC click-through rates, and an 80% growth in social media engagement. This overhaul led to over 100,000 monthly organic visitors and solidified monthly revenue between $1.5M and $2.5M.