Case Study: Rijk Zwaan strengthens company culture and employee engagement with Effectory

Rijk Zwaan - Customer Case Study

Rijk Zwaan, a global vegetable breeding company known for its strong, open culture and focus on long-term employee development, faced the challenge of preserving that culture and high engagement while growing internationally. To better understand and protect their values—reliability, entrepreneurship, ethics—and support talent development, Rijk Zwaan partnered with Effectory to gather structured employee feedback.

Effectory delivered an employee feedback and engagement program that provided Rijk Zwaan with actionable insights into trust, alignment with company values, and development needs. Using Effectory’s findings, Rijk Zwaan was able to prioritize talent development, reinforce its cultural priorities across locations, and better align HR practices to sustain motivation, loyalty and service quality as the company scales.

Rijk Zwaan