Case Study: New Holland Agriculture engages Expo Milano 2015 visitors with a custom mobile app from EffectiveSoft

New Holland Agriculture - Customer Case Study

New Holland Agriculture, a global brand of agricultural machinery, needed a user-friendly mobile guide for its Expo Milano 2015 exhibition pavilions. EffectiveSoft was selected to build custom Android and iOS apps under a tight two-month deadline, delivering an official event and product guide for the customer’s world expo presence.

EffectiveSoft developed both app versions from scratch, adding push notifications, an admin panel for live updates, iBeacon-based pavilion guidance, multilingual support in seven languages, and rich content such as schedules, product information, stories, and videos. The solution was completed on time, met New Holland Agriculture’s expectations, and helped visitors quickly access event details and explore the company’s offerings.

New Holland Agriculture