Case Study: The Warehouse achieves faster, data-driven assortment and pricing decisions with EDITED

The Warehouse boosts assortment decisions with EDITED and achieves 77% acceptance

The Warehouse, a major New Zealand retailer, faced the challenge of staying relevant and competitive in a small, geographically distant market. Their apparel strategy needed to evolve to win back key customers, but their post-COVID approach had become overly cautious, causing them to miss excitement in their ranges. To boost this strategy, they utilized the Retail Intelligence Platform from EDITED to gain global retail insights and make data-driven decisions.

Using EDITED, the team could quickly generate snapshots of competitor pricing and assortments, enabling them to make strategic changes and optimize their ranges. The solution supported a major shift in their category mix and dress assortment. Backed by EDITED data, the team successfully achieved 77% acceptance of their recommended changes. The vendor's platform provided the instant clarity and confidence needed to make informed decisions for all stakeholders.

The Warehouse