Case Study: Fashion Days achieves rapid revenue growth and outpaces competitors with EDITED

How high-growth retailer, Fashion Days, uses EDITED to outpace its competitors

Fashion Days, a high-growth online fast-fashion retailer, needed to make faster, localized commercial decisions across multiple countries while managing hundreds of thousands of SKUs and intense competition. To solve this they turned to EDITED, using its real-time retail analytics and visual merchandising tools to get market insights, trend validation and pricing guidance quickly.

EDITED’s web-based platform — requiring no IT integration — delivered instant market overviews, daily retail reports and competitor tracking that sped up product validation, pricing and campaign planning. As a result Fashion Days improved time-to-decision and campaign effectiveness and, within the first eight months of 2017, reported $50 million in turnover (a 70% increase year‑on‑year), exceeding its initial projections.

Fashion Days

Robert Berza

CEO