Case Study: Eros Now Achieves Better Streaming Quality with Edgecast

How Edgecast Helped Them Deliver a High-quality Bollywood Streaming Experience to Viewers Around the World

Eros Now, a video-on-demand provider with Bollywood’s largest movie collection, wanted to expand its streaming service to more devices, platforms, and global audiences while improving viewing quality. The company also aimed to reduce engineering overhead, support emerging technologies like Dolby Atmos and 4K UHD, and lower technology and platform licensing costs. Edgecast helped address these needs with its integrated streaming product.

Edgecast delivered a pre-integrated platform for encoding, storage, delivery, personalization, and data, along with a global media-optimized delivery network and DRM support. This allowed Eros Now to scale without major upfront investment and shift resources toward innovation. The results included reduced video rebuffering, improved customer satisfaction, longer session times, and increased conversion of freemium viewers into paid subscribers.

Eros Now