Case Study: Always Personal achieves 402% organic revenue growth with Edge45 SEO

Always Personal grows organic revenue 402% with Edge45

The customer, Always Personal, a major e-commerce supplier of personalised gifts, faced significant challenges in a highly competitive online marketplace. Their website was not profitable, and they were being dominated by competitors in search engine results, which prevented them from justifying further marketing investment. They partnered with the vendor Edge45 for ecommerce SEO services to address this problem.

Edge45 implemented a comprehensive strategy that included site restructuring, copy clarity improvements, technical SEO fixes, and digital PR. This solution led to a 402% year-on-year increase in revenue from organic traffic. For every pound spent with Edge45, Always Personal enjoyed an ROI of £4.53, alongside massive increases in keyword rankings and a 146% improvement in their e-commerce conversion rate.

Always Personal