Case Study: NBB Waldrons unites teams after acquisition with EDGE Creative’s corporate event management

Bell Lax Solicitors unifies 130+ employees with EDGE Creative

EDGE Creative provided corporate event management services for Bell Lax Solicitors (formerly NBB Waldrons), a law firm that needed to unify its team of over 130 employees following a major acquisition. The challenge was to bring together colleagues from both legacy firms for a full-company event that fostered collaboration, communicated the new vision, and left employees feeling engaged and optimistic about the future.

The solution from EDGE Creative included designing a bespoke event identity, full-service planning and coordination, and careful attendee experience management. The event successfully created a platform for clear communication and brought the teams together, achieving an overall attendee rating of 4.78 out of 5. EDGE Creative's work helped strengthen internal understanding and support a smoother integration process for the newly combined firm.

Bell Lax Solicitors