Case Study: Synack achieves a distinctive cybersecurity brand and website with eDesign Interactive

Synack launches a differentiated cybersecurity website with eDesign Interactive in 800 design hours

Synack, a leading cybersecurity company, faced the challenge of differentiating its brand and website within a crowded industry. Their goal was to move away from the typical dark and impersonal aesthetic common to cybersecurity firms. They partnered with eDesign Interactive to achieve a unique, uplifting, and human-centric web redesign and subtle brand enhancement.

eDesign Interactive delivered a comprehensive solution that included refreshed brand guidelines, neomorphic design elements, intricate 3D assets, and a custom WordPress CMS. The new vibrant website improved accessibility and transparency while maintaining a modern high-tech feel. The project was a success, with Synack's VP of Corporate Marketing praising the original design elements that gave the company a fresh look. The results led to an expanded scope, with eDesign also creating a full brand book and various marketing materials to support Synack's corporate identity.

Synack