Case Study: Finch builds a new FinTech brand and engaging website with eDesign Interactive

FINCH launches a new FinTech brand in 4 months with eDesign Interactive

Finch, a financial technology startup, needed to establish its brand identity from the ground up for its unique fintech mobile app that combines checking and investing. The company engaged eDesign Interactive to develop a complete brand presence, including a logo and a comprehensive website, within an extremely tight four-month timeline.

eDesign Interactive created a distinctive logo inspired by the Finch name and developed full brand guidelines. Their solution included a robust landing page featuring a central 3D animation, smart UX/UI design, motion graphics, and an interactive calculator. The vendor successfully launched the site, which immediately received positive feedback from stakeholders, customers, and investors, and showed early signs of increased user engagement.

FINCH