Edenspiekermann
65 Case Studies
A Edenspiekermann Case Study
The City of Leipzig faced a challenge with a fragmented city identity and bureaucratic digital barriers that hindered direct citizen dialogue. To address its rapid growth and the need for a more modern image, the city partnered with the vendor Edenspiekermann to develop a new digital-first corporate identity and a citizen portal.
Edenspiekermann implemented a solution that included a new brand mark, an exclusive typeface, and a user-centric website, Leipzig.de. The result was a distinctive digital brand infrastructure that made city services noticeably easier to navigate and access. The participatory process built broad acceptance, leading to a future-ready city image that strengthens dialogue and simplifies everyday life for residents.