Case Study: Silver in the City achieves omnichannel sales growth with Ecwid

Silver in the City recovers 10% of ecommerce revenue with Ecwid

Silver in the City, a local Indiana gift boutique, sought to expand its reach from its two physical stores to a global online audience. They partnered with the ecommerce vendor Ecwid to build a stronger omnichannel sales presence and simplify their online marketing and shipping processes.

By implementing Ecwid, Silver in the City integrated their store with sales channels like Facebook and Instagram, utilized automated abandoned cart recovery emails, and offered flexible local shipping options. As a result, Ecwid helped them recover 10% of their ecommerce revenue from abandoned carts and generated greater overall online sales, successfully transitioning the local shop to a global business.

Silver in the City