Case Study: Kissed by a Bee achieves seamless omnichannel sales and inventory sync with Ecwid

Kissed by a Bee - Customer Case Study

Kissed by a Bee is a home‑based natural cosmetics business founded by Akilah Nisa that sells both online and at vendor shows. To manage omnichannel sales, accept cards at events, and automate marketing while running a one‑person operation, she turned to Ecwid, using Ecwid Instant Site and the Ecwid Mobile app to create a store quickly and manage products from her phone.

Ecwid’s solution — including integrations with Square for card payments, MailChimp for mailing‑list automation, and Instagram/Facebook commerce plus free apps from the Ecwid App Market — gave Akilah real‑time inventory syncing, automatic event‑customer signup, and easy social selling. The results: a seamless omnichannel workflow with 85% of revenue from the online store and about 15% from in‑person events, eliminated overselling, simplified record‑keeping, and measurable time and cost savings that helped Kissed by a Bee scale.

Kissed by a Bee