Case Study: Curlworks increases revenue by $8K with Ecwid email marketing

How Curlworks increased revenue by $8K with email marketing

Curlworks, founded by designer husbands Olly G. and Keaton V.H, needed an ecommerce platform that would integrate with their existing website and match their brand without requiring coding. Using Ecwid’s widget-based online store, they were able to seamlessly embed their shop while keeping the customer experience consistent.

With Ecwid, Curlworks launched email marketing through a monthly newsletter, post-purchase signups, and a website banner, offering a 10% discount to new subscribers and embedding products directly in emails. The campaign led to more than $8,000 in added revenue in half a year, 22 email campaigns, and over 2,500 contacts, while strengthening customer relationships.

Curlworks

Olly Gibbs

Co-founder