Ecwid
70 Case Studies
Case Study: Tlúwa LOUNGE achieves a professional online store and increased sales with Ecwid
A Ecwid Case Study
A Teen Entrepreneur from the UK Proves That Age Is Nothing but a Number
Tlúwa LOUNGE, founded by UK teen Tami Oyelakin, offers low-cost graphic design and marketing products for new and female entrepreneurs. Running orders through Instagram DMs felt unprofessional and hard to manage alongside school, so Tami needed an affordable, no-code storefront solution — she chose Ecwid and its Ecwid E-commerce platform to build a proper online shop.
Ecwid enabled a quick, free, no-code website setup with product pages and streamlined order handling, improving Tlúwa LOUNGE’s branding and professionalism. Using Ecwid, Tami ran a successful Black Friday 2020 promotion that generated an unexpected surge in orders and strong sales of a new marketing e‑booklet, while social media promotion (notably TikTok) further boosted visibility — outcomes that helped Tlúwa LOUNGE grow without sacrificing her studies. Ecwid was central to that progress.
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Tlúwa LOUNGE
Tami Oyelakin
Tlúwa LOUNGE