Case Study: Smoker Friendly achieves tighter inventory control and rapid ROI with ECRS Catapult

Smoker Friendly - Customer Case Study

Smoker Friendly (SMOKER FRIENDLY The Cigarette Store Corp./Smoker Friendly International LLC), a medium‑enterprise retail chain, needed tighter inventory management and better margin control. They selected ECRS’s Catapult system (including ECRS Gateway) over competitors such as NCR/Retalix and Ruby Verifone based on retailer recommendations, product reputation, features, ease of use, expected ROI, and support.

ECRS deployed the Catapult solution, which Smoker Friendly has used for 5–9 years, delivering measurable results including achieving ROI within 1–2 years and improved bottom‑line performance from tighter inventory and margin control. Smoker Friendly cites ECRS’s strong technical support, technology innovation, ease‑of‑use/flexibility, training and reporting/analytics as key benefits, reporting extremely high satisfaction with support, deployment and customer care.

Smoker Friendly

Ben Chaney

Chief Financial Officer