Case Study: Redner’s Markets boosts profitable online grocery shopping with ECRS CATAPULT WebCart

Redner’s Markets boosts online basket sizes by $70 with ECRS

Redner's Markets, a 64-store independent grocery chain, faced a challenge in meeting a 500% surge in demand for online ordering and curbside pickup. Their legacy point of sale system could not easily support a proprietary e-commerce solution, leading them to seek a new platform from vendor ECRS.

By implementing ECRS's CATAPULT Retail POS and its integrated WebCart module, Redner's Markets launched its "Redner's Ready" online ordering service. The solution resulted in online basket sizes that were $70 higher on average than traditional in-store purchases and also achieved a higher gross margin. ECRS's native platform allowed the company to maintain its brand identity and provide exceptional customer service.

Redner’s Markets