Case Study: B Lab Europe streamlines internal newsletters with EcoSend

Thought-leaders and the stamp of approval for Business for Good

B Lab Europe, the organization driving the B Corp movement across Europe, needed an email platform for its internal newsletter that was both easy to use and aligned with its mission of supporting purpose-driven business. Their challenge was to design high-quality, branded newsletters without using code and to easily track engagement analytics, all while choosing a supplier whose values matched their own.

Using EcoSend's Visual Editor with its drag-and-drop blocks and Saved Blocks feature, the team at B Lab Europe now creates newsletters efficiently without compromising on design. The platform from EcoSend also provides an Insights dashboard to monitor subscriber engagement, allowing them to see which content generates the most interest and continuously improve their communications.

B Lab Europe

Malin Lorge

People & Culture Coordinator