Case Study: Wholegrain Digital reduces newsletter emissions with EcoSend

A Sustainability Newsletter and a Climate-Conscious Email provider; the perfect fit

Wholegrain Digital, a WordPress agency and leader in digital sustainability, faced the challenge of finding an eco-conscious email platform for their growing Curiously Green newsletter. As their audience expanded beyond 6,000 subscribers, they sought a provider from EcoSend that could ensure excellent deliverability and design while actively minimizing the environmental impact of their email campaigns.

EcoSend provided a solution that included a simple migration tool to import contacts from Mailchimp and a form to capture new leads directly. The platform's infrastructure, powered by renewable energy, sends emails that are up to a third smaller, significantly reducing their carbon footprint. Furthermore, EcoSend's partnership with Treeapp means a tree is planted for every edition of the newsletter sent, helping to absorb its emissions and contributing to the newsletter's continued growth.

Wholegrain Digital

Rachael B

Wholegrain Digital