Case Study: Salt Supply Co. improves Amazon feedback management with eComEngine’s FeedbackFive

Salt Supply Co. cuts feedback management time with eComEngine’s FeedbackFive

Salt Supply Co., a private-label company selling non-lethal self-defense products, faced significant challenges launching on Amazon due to the controversial nature of its items. The company received several negative feedback ratings immediately, making it difficult to establish a successful presence. Co-owner Christina Kennedy found manually soliciting and managing customer feedback to be an overwhelming and time-consuming process that was not yielding results, prompting a search for a better solution.

eComEngine's FeedbackFive automated the feedback and review solicitation process for the customer. The solution automatically excluded cancelled orders, preventing negative feedback from buyers in restricted states, and provided daily summary emails. This gave the owners flexibility and saved significant time while reliably generating critical seller feedback and product reviews. As a result, Salt Supply Co. quickly improved its rocky start and achieved success on the Amazon marketplace, with the owner stating the service became very critical to the business.

Salt Supply Co.