Case Study: LOLA drives sustainable purchases from younger shoppers with EcoCart

Lola drives 58% of purchases from younger shoppers with EcoCart

Lola, a brand offering period and vaginal care products, wanted to communicate its broader commitments to sustainability and build a community of environmentally conscious consumers. To meet this challenge, they partnered with EcoCart.

Lola leveraged EcoCart to feature a carbon-neutral shipping option in its paid social media ads. This solution resonated strongly, especially with shoppers aged 18-34. As a result, 58% of all purchases came from this demographic, proving EcoCart's offering was a powerful incentive for first-time buyers.

Lola