Case Study: Gumenick Properties achieves dramatic productivity gains and unified operations with ECi MarkSystems

MarkSystems Software Elevates Home Builder Productivity and Customer Service

Gumenick Properties, a Richmond, Virginia homebuilder, was struggling with growing operational complexity: incompatible departmental software, mountains of paper documentation, time‑consuming data imports, and rising on‑premise IT costs. To unify operations and improve real‑time visibility, Gumenick adopted ECi MarkSystems enterprise software, including its Internet ToolKit and later the cloud‑based platform.

ECi MarkSystems delivered a single‑database solution covering sales, construction, accounting, purchasing, warranty service and online partner access, centralizing information and eliminating redundant data entry. The result: dramatically improved productivity and customer service—nearly 30% fewer staff (from about 34 to 24) now handle more than a 50% increase in annual closings (from roughly 45 to over 70 homes), paperwork is online and accessible, communications are unified, and IT overhead has been reduced.

Gumenick Properties

Bill Agee

Controller, Gumenick Properties