Case Study: Tygodnik Powszechny boosts Facebook traffic by 19% with Echobox

How Tygodnik Powszechny beat Facebook algorithm changes and boosted traffic by almost 20% with Echobox

Tygodnik Powszechny, a Kraków-based weekly magazine known for its award-winning journalism, needed to increase referral traffic from social media, reduce pressure on a small digital team, improve Facebook reshares, and grow subscribers. To do this, they turned to Echobox social media and email automation.

Using Echobox Social and Echobox Email, Tygodnik Powszechny automated social posting and resharing while optimizing timing and volume with AI. The results were strong: Facebook traffic rose by 19%, email click rates increased by 38%, and the team saved around four hours per day, helping them focus more on subscriber growth and other work.

Tygodnik Powszechny

Patryk Stanik

Head of Digital Expansion