Case Study: Utmost achieves thought leadership with Ebow’s Navigator platform

Utmost drives 16,000+ site views in 10 months with Ebow

The customer, Utmost, is a leading provider of insurance-based wealth solutions. Their challenge was to move beyond a simple content hub and create a true destination for their Navigator Quarterly Technical briefing, a resource for advisers to high-net-worth individuals. They needed to solidify their status as a thought leader by housing complex, evolving technical content in a clever and compelling way. The vendor, Ebow, was tasked with building this platform.

Ebow designed and built a bold new visual identity and website for Utmost's Navigator platform. The solution balanced premium design with digital utility, restructuring technical topics for easier exploration and incorporating unique features. The results were significant, with the platform becoming the industry's go-to resource. It achieved over 16,000 views in ten months, an industry-leading engagement rate of 53%, and attracted a global audience from over 30 countries.

Utmost