Case Study: Mr TukTuk boosts repeat visits and voucher redemption with Eber

Mr TukTuk lifts repeat customers with Eber's loyalty system and achieves 80% voucher redemption

Eber provided a loyalty program solution for Mr TukTuk, a multi-outlet Thai restaurant chain in Malaysia. The customer's challenge was to turn occasional diners into regulars at scale without a complex system, as they had no consistent retention framework across their independently operated outlets and relied on manual processes that couldn't grow with the business.

The solution implemented by Eber was a simple, automated loyalty system built on principles of operational simplicity, minimal staff training, and visible member progression. The results for Mr TukTuk were impressive, including over 100 repeat customers per 1,000 members, a 20% higher average spend among returning members, and an 80% voucher redemption rate that far exceeds the industry average.

Mr TukTuk