Case Study: ALL IT boosts loyalty, engagement, and retention with Eber

How ALL IT unified customer experiences across multiple outlets and empowered expansive customer growth

ALL IT, a tech retailer, sought to enhance customer loyalty and retention while creating a unified community experience across its online and offline channels in a competitive market. To achieve this, they partnered with Eber to implement the ALL IT Rewards program using Eber's loyalty marketing platform.

Eber provided a customizable solution featuring points accrual, targeted EDM and SMS marketing, and data-driven insights. This enabled ALL IT to effectively manage its paid membership structure and drive engagement. The results were significant: the program acquired 17,000 members in just eight months, with 67% converting to paid memberships. Furthermore, 27% of members visited an outlet within 90 days, and 10% of those visited more than three times, demonstrating successful loyalty cultivation.

ALL IT

Emily Wong

Assistant CRM Manager