Case Study: Hoshino Coffee achieves 16,000+ loyal members in 5 months with Eber

Hoshino Coffee earns 16,000+ loyal members in 120 days with Eber

Hoshino Coffee, a Japanese café chain with 13 outlets in Singapore, faced the challenge of having no centralized system to collect customer data or understand spending behavior across its locations. They needed to identify loyal customers, drive awareness to sister brands, and engage their base without a separate email tool. They partnered with Eber to implement its CRM, loyalty, and EDM platform.

Eber deployed a points-based loyalty program, a referral system, and built-in email marketing tools. This solution helped Hoshino Coffee earn over 16,000 new members in just five months, with 1,800+ rewards redeemed. The program resulted in a 42% increase in loyal customers and turned members into a new acquisition channel, with 12% of sign-ups coming from referrals. Eber's platform provided the centralized system needed to track and engage their customer base effectively.

Hoshino Coffee