Case Study: AndorraQshop gains 5,500 Facebook fans and boosts sales with Easypromos photo contest

Photo contest with discount coupon for all participants

AndorraQshop, an online retailer of top‑brand fashion goods (sunglasses, jewellery and watches), wanted to grow its Facebook fan base, drive more visitors and sales to the site, and secure a positive ROI while boosting brand awareness. To achieve this they hired the Easypromos Premium platform to run a themed selfie photo contest.

Easypromos set up a voting contest (“Win 300 euros with your spring selfie”) where every participant received a 10% discount coupon and the 10 most‑voted entries entered a raffle; the winner was selected by the Easypromos app. The campaign attracted 165 entrants, grew Facebook fans from 29,000 to 34,500 (+5,500 in under a month), and drove purchases via the discount coupons, delivering a positive ROI—AndorraQshop recovered its investment and profited from the sweepstakes.

AndorraQshop