Case Study: Ottsworld grows its email list with giveaways using Easypromos

Ottsworld grows email list with 13 giveaways using Easypromos

The travel blog Ottsworld, run by Sherry Ott, sought to celebrate its 13th anniversary by engaging its audience and expanding its email subscriber list. The challenge was to manage a complex month-long series of giveaways with multiple prizes, which required a technical solution to handle entries and data collection efficiently. The vendor Easypromos provided this solution through its Entry Form Giveaway app.

Using the Easypromos platform, Ottsworld executed 13 separate prize draws embedded directly on its blog and promoted via social media. The solution included valuable features like double opt-in email validation to ensure list quality. This initiative generated 560 total participants, added 169 new social media followers, and successfully captured 304 entries directly through the blog, significantly growing its email database. The blogger specifically praised the responsive support from Easypromos.

Ottsworld