Easypromos
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Case Study: La Bolsa del Corredor achieves 4,900 votes and 3,439 new Page likes with Easypromos
A Easypromos Case Study
La Bolsa del Corredor: a Talent Contest in Two Stages with Voting POSTED IN: SUCCESS CASES
La Bolsa del Corredor, a running-focused site run by Diario Sport, ran the “Reto Sport Berlin” talent contest to select two novice runners for the BMW Berlin Marathon and to promote its services to a targeted audience and partner companies. To run the two-stage format (registration/training followed by fan voting) they needed a platform that offered easy voting, virality and participant management — so they used Easypromos Premium.
Easypromos provided the two-stage contest engine with high usability, social voting features and participant control, integrated into a broader online/offline campaign. The campaign delivered 139 casting participants, 4,900 votes, 3,439 new Facebook Page likes, 250,000 related site visits (112,000 unique) and 21 new sports consultancy clients, and La Bolsa del Corredor reported that Easypromos enabled results that exceeded expectations and were later tripled in a repeat edition.
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La Bolsa del Corredor
Joan Teran
La Bolsa del Corredor