Case Study: Kettlewell Colours expands its database with 5,000 new contacts using Easypromos

Kettlewell Colours adds 5,000 new leads with Easypromos

Kettlewell Colours, a U.K.-based seller of women's wardrobe essentials, wanted to expand its mailing list with a fun product recommender quiz. The company needed a solution that was highly customizable, could be hosted on a microsite, and was easily shareable on social media. They chose to use the Easypromos platform to create this digital promotion.

Using Easypromos's Product Recommender application, Kettlewell Colours created a "Which Season Are You?" quiz. The solution provided detailed analytics and a white-label experience. The campaign was highly successful, generating over 11,000 entrants and adding 5,000 new unique email addresses to the customer database, significantly expanding their reach to new prospects.

Kettlewell Colours