Case Study: Faro.travel achieves database growth and new co‑branding partnerships with Easypromos

A test for travelers and a fantastic prize – A co-branding

Faro.travel, a Chilean online community that inspires travel, needed to build a subscriber database and develop relationships with new brands while partner The MAP wanted new clients and high‑quality fans. To run a co‑branded Facebook promotion Faro.travel used Easypromos, deploying the Easypromos Premium multiple‑choice test application to create an engaging "what type of traveler are you?" quiz.

Easypromos powered a seven‑question, week‑long contest with profile results and a raffle for a decorated map; Easypromos’ support helped launch the campaign on schedule. The action produced measurable outcomes: Faro.travel collected a database and attracted outreach from other brands for future co‑branding, and The MAP gained new clients and Facebook fans and learning on which maps were most popular — all achieved via the Easypromos platform.

Faro.travel

Valeria Villalobos

Journalist and Author