Case Study: Temple Health achieves a unified, high-performing web experience with Eastern Standard

Temple Health boosts page views 66% with Eastern Standard

Eastern Standard partnered with Temple Health, a world-renowned hospital system, to address the challenge of consolidating 27 disparate departmental websites into a single, cohesive framework. The goal was to create an adaptable site that was easy to navigate, mobile-friendly, and capable of seamlessly guiding multiple distinct audiences—including patients and providers—through a vast amount of content while ensuring HIPAA compliance.

The solution designed by Eastern Standard involved a comprehensive digital transformation featuring a new user experience with audience-specific content funnels, a tiered information architecture, and an atomic design system. This streamlined framework incorporated intuitive tools for finding doctors and scheduling appointments. The results were significant, including a 66% year-over-year increase in page views, an 83% increase in total conversion rate, and a 146% surge in appointment setting conversions, alongside major improvements in site performance metrics.

Temple Health