Case Study: Grounded achieves rapid multi-site growth and national awareness with East Village PR Agency

Grounded expands to 3 Birmingham locations in 12 months with East Village

The customer, grounded., a wellbeing café concept started by Living Well, needed to build its brand from an idea into a recognized destination. East Village was enlisted to help launch the brand and drive awareness.

East Village developed grounded.'s entire brand identity and implemented a PR and marketing strategy using media outreach, community engagement, and advertising. This led to rapid expansion to three locations, over 70 media features, 315 million impressions, and thousands of visitors, firmly establishing grounded. as a leading wellbeing brand within its first year.

Grounded