Earl & Thompson Marketing
54 Case Studies
A Earl & Thompson Marketing Case Study
Tileflair, the South West’s largest independent tile retailer, worked with Earl & Thompson Marketing to strengthen its inbound marketing and support ambitious online sales growth in an increasingly competitive online market. The challenge was to improve performance across both its retail and online presence.
Earl & Thompson Marketing responded with a full audit of activity and spend, competitor and customer research, and a new social media-led strategy focused on visual, engaging content across Facebook, Pinterest, Instagram, and Google AdWords, plus organic and paid campaigns. The approach exceeded expectations: online sales targets were beaten by more than 200%, Facebook clicks rose by 933%, social reach increased by 535%, and website sessions grew by 210% on the same budget.