Case Study: Global Online Retailing Company achieves 200% increase in online sales and 40-50% affiliate cost reduction with eAccountable

200% Increase in Online Sales Affiliate and Digital Marketing

eAccountable partnered with a global online retailer of custom‑printed products that relied on frequent discounts and was well suited to affiliate marketing, but rapid growth was being held back by limited internal resources and uncertainty about the right digital marketing partner. The client selected eAccountable for its combination of consultative strategy and the tactical manpower needed to scale.

eAccountable executed a comprehensive affiliate program overhaul and supporting digital tactics — including an affiliate audit, commission and policy updates, promotional calendar, publisher recruitment, product‑feed integration, coupon and ad optimization, email capture and cart‑abandonment follow‑up, and Yotpo reviews — with weekly campaign monitoring across six brands. Results included a 200% increase in online sales, 60% of orders from new customers, a 40–50% reduction in affiliate costs, attainment of 2016’s full sales revenue in one month of 2018, and email conversions up to 37%.