Case Study: Leading Industrial Automation Company achieves successful product launches and improved partner performance with e2open Channel Data Management

Welcome to the Future of Data-Driven Product Launches ​Through Data Harmony​

A North Carolina–headquartered multinational conglomerate’s building technologies division, which sells through many shared resell partners across multiple business units, struggled with fragmented partner data and siloed processes. When the pandemic required rapid launches of hygiene and distancing products, the lack of cross-unit visibility, inconsistent reporting, and manual validations hindered demand planning and frustrated partners.

The division deployed e2open Channel Data Management to provide a single data-reporting template, standardized validations and enrichments, automated geographic matching, and self-service partner interfaces. The unified data source improved launch effectiveness, market segmentation, inventory optimization, accurate revenue recognition, simpler finance operations, and boosted partner performance and satisfaction.