Case Study: a $2B battery manufacturer achieves better retail visibility and ROI on trade funds with e2open Demand Signal Management

$2B Battery Manufacturer increases ROI on trade funds with e2open

The customer, a $2 billion battery manufacturer, faced a challenge with a lack of visibility into retail sales and inventories. They were unable to harmonize their cross-retail demand data or determine the ROI on their trade spend. The vendor, e2open, provided its off-the-shelf Demand Signal Management application to address this.

e2open's solution seamlessly collected insights from retailers and aggregators, creating a flexible data model for sales data. This enabled the battery manufacturer to capture, harmonize, and analyze data to take profitable action. As a result, e2open helped the organization respond quickly to demand signals, eliminate data inconsistencies, verify on-shelf availability, and improve visibility for smart decision-making.